BrandVerse
Maison Aura
Empty travertine gallery with a single garment on a black rail lit by directional daylight

Maison Aura · Chapter One

Quiet Structure

Dressed
in light.

A slow wardrobe cut from bone wool, oyster silk and cream cashmere. Nine pieces, made to be lived in — not looked at.

Chapter One

Quiet
Structure.

We began with an empty room and a single rail. Everything that followed — the weight of the wool, the fall of the silk, the length of a sleeve — was answered by daylight and the shape of the body beneath.

Nothing is loud. Nothing is decorative. What remains is what the season is for.

Full-length editorial photograph of a model in a bone double-face wool coat, standing in a travertine corridor lit by cool daylight

Look I · Featured

The Long Coat.

Double-face wool in bone. Raw-edged hem, unstructured shoulder, cut long enough to sweep the floor of the atelier.

£1,940 · made to order

Macro photograph of cream double-face wool weave with a single horn button and pick-stitched seam

II · Material

Cloth
first.

Every piece begins at a length of cloth we can hold in two hands. Wool from Biella. Silk from Como. Cashmere from a mill that has milled for four generations.

780gsm
Double-face wool
19 momme
Silk charmeuse
2-ply
Mongolian cashmere
4 weeks
From cloth to fitting
Macro photograph of a lapel roll and interior canvas structure with hand pick-stitching

III · Construction

A coat you'll wear
for fifteen winters
is not a trend.

— Livia Rossi, atelier director

IV · Styling sequence

Look I

Full-length editorial photograph of a model in a bone double-face wool coat in a travertine corridorLook I

The Long Coat

£1,940

Double-face wool, bone

Model in an oyster silk bias-cut dress standing in a daylight travertine corridorLook II

The Bias Dress

£1,280

Bias-cut silk, oyster

Model in a cream cashmere knit and wide tailored trousers, fabric captured mid-movementLook III

The Cashmere Knit

£1,120

Cashmere knit, cream

V · Collection

Nine pieces.

Wide letterbox photograph of the full collection hanging on a single black rail in a travertine gallery
Campaign photograph — figure in bone wool against a travertine wall, deep negative space on the left for typography

Campaign · AW26

Dressed
in light.

Photographed in a room in Milan, at four in the afternoon, without a stylist.

By appointment

Via Solferino 14

Milan, Italy. Fittings Tuesday to Friday, 10am–5pm. Twelve visits each week; we take the time.

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